Bachelor of Commerce in Marketing

About this programme

Marketing is the key to connecting businesses and organisations with the people they need to reach. Through case studies, presentations and group projects you'll develop practical expertise, with opportunities to work with businesses on real-world marketing challenges and gain insights from guest speakers, preparing you for fields such as brand management, market research and digital marketing.

Entry requirements

• International students need a secondary-school qualification recognised as equivalent to New Zealand University Entrance. Widely accepted qualifications include Cambridge International A-levels (typically at least 120 NZ Tariff points), the IB Diploma (minimum 24 points), and many recognised national qualifications assessed country-by-country. Applicants who do not meet direct entry can qualify through a foundation-year programme or one year of study at an institution of university standing. Some programmes require specific subjects, and a satisfactory level of English is required.