Bachelor of Commerce in Marketing
University of Canterbury · Christchurch, New Zealand
University of Canterbury · Christchurch, New Zealand
Undergraduate · Business
University of Canterbury · Christchurch, New Zealand
Marketing goes beyond advertising and sales pitches — it analyses customer needs to design and produce goods or services that match buyer expectations, or even convinces them to change their buying habits. UC's Marketing degree is focused on building your practical skills and includes real-world marketing opportunities. A degree in Marketing prepares you for a career in a variety of industries that value creative communicators, analytical thinkers, and individuals driven by people and clients.
International applicants must hold a secondary-school qualification assessed as equivalent to New Zealand University Entrance. Widely recognised qualifications include the IB Diploma, Cambridge International A-levels, and approved national school-leaving qualifications; where a qualification falls short, UC offers foundation and pathway programmes. Some degrees and majors require specific subjects (for example mathematics or sciences) at the appropriate level. Applicants must also meet UC's English language requirements.